Prof. Dr. Anne Rosken
Communication as a Core - Effective communication for effective leadership! Communication is one of the essential skills of managers in almost all areas, such as in everyday management, in change processes including company health programs. Furthermore, communication is an essential component in the context of management and leadership. As operational practice often shows, many organizations invest too much time in management processes and too little in effective leadership. A key success factor for effective leadership is communication, so that leadership can be successful. The latter is particularly essential for sustainable and long-term performance as well as ability to work and perform. Which form of communication and which style are appropriate in which context? What is meant by effective communication and leadership? What role do managers take on and what responsibility do teams and employees have? (DeVito et al 2016, Franken 2019, Kinicki 2013, Rosken 2022). These are precisely the questions that will be raised and discussed in this keynote. The central construct is how entire organizations, teams and employees can be managed sustainably and successfully through effective communication.